In a couple weeks, Apple is going to come out with two new iPhones. There's going to be an "iPhone C" which will be cheaper and come in a few bright colors.
Then there is going to be the "iPhone 5S."
People rag on Apple for coming out with "S" models every other year because they don't seem like big upgrades over prior models. The iPhone 4S looked just like the iPhone 4, and from early leaks it looks like the iPhone 5S is going to look just like the iPhone 5 – except it will also come in gold.